October 30, 2025

Food ordering has changed forever. Restaurants cannot grow solely on third-party apps because most online orders are made on mobile phones. Delivery marketplaces lack control, visibility, and customer loyalty compared to your own native app, a fully branded iOS and Android mobile app.
In fact, studies show that nearly 60 % of digital restaurant orders are placed via restaurant apps.
In this article, we’ll explore why a native mobile app is no longer a luxury but a necessity for restaurants in 2025.
Native apps are designed for a specific operating system, like iOS for Apple or Android for Google.

Native apps, unlike websites or web-based ordering systems, are installed directly on customers' smartphones, giving them instant access to your restaurant with one tap on the home screen.
Native apps are coded in platform-specific languages. These languages include Swift or Kotlin. This allows the apps to fully utilize a phone’s features.
Features such as push notifications, GPS, camera, and digital wallets. As a result, native apps are faster, smoother, and more reliable than browser-based solutions.
For restaurants, this means your customers can browse your menu. They can place orders, earn loyalty rewards, and track deliveries.
All of this happens in one seamless branded experience. They do not have to depend on third-party platforms.
Must Read: How to Make a Small Restaurant Grow: Top 33 Tips
Here are the most important benefits your restaurant gains by owning its own mobile ordering app.
A native app keeps your restaurant visible every day. It appears right on your customer’s phone screen. Your logo becomes part of their daily routine. Every push notification, reward reminder, or exclusive deal strengthens brand recall.
A native app provides your brand with a dedicated space. This is different from third-party apps that showcase hundreds of restaurants. In a native app, your brand can truly shine.
Ordering is easy. It takes just two taps. Customers return more often. Native apps support saved favorites. They also allow for one-tap reorders. Additionally, they include in-app loyalty programs. These features have been proven to increase repeat order rates.
Third-party marketplaces typically charge 20–30% commissions per order. With your own native app, those fees disappear.
Restaurants can maintain full control of menu pricing, delivery charges, and promotions, while paying only a flat delivery fee for logistics when using partners like DoorDash Drive or Uber Direct. This translates directly into higher profit margins per order.
When you use marketplaces, you don’t get access to customer contact details. You also don’t have access to order history. A native app changes that. Every order captures valuable data.
This includes email, phone number, favorites, and order frequency. This information fuels personalized campaigns. It also supports re-engagement offers. Additionally, there are birthday discounts. These elements make every interaction feel personal.
Push notifications are highly effective mobile marketing tools. They have open rates that are seven times higher than those of email, according to Localytics in 2024. Native apps allow you to send targeted promotions.
You can also send re-order reminders or limited-time deals directly to customers’ devices. This helps your restaurant stay top-of-mind at the perfect moment.
Native apps run faster than web-based ordering systems. This is because they are built specifically for each platform.
This means quicker load times. It also means smoother animations. There will be zero lag during checkout. As a result, there will be fewer cart abandons. Customers will be happier.
Even if internet connectivity drops, a native app can store browsing data or last orders for quick access later. It also integrates with Apple Pay, Google Pay, and other digital wallets, providing customers with secure, one-tap checkout experiences.
Every order from the native app flows automatically into your kitchen display or POS system. There is no manual entry required.
This is made possible with built-in POS integration. This minimizes errors. It streamlines operations. It syncs rewards instantly. This ensures every customer gets the right credit for their purchase.
A native app makes every interaction feel effortless. This includes browsing. It also covers delivery tracking. When customers enjoy a faster experience, they are more likely to return.
A personalized experience increases the chances that they will recommend your restaurant. It also leads to more positive reviews.
Next, let’s break down the essential features every high-performing restaurant app should include to deliver these results consistently.
Must Read: How Smart Restaurants Cut Food Costs and Boost Profits (Without Cutting Quality)
Here are the core features every restaurant’s native app should include.

Ordering through your app should feel effortless. It should be faster and simpler than any third-party platform. Features such as one-tap reorder make it easy for customers. Saved payment methods streamline the process.
Address auto-fill ensures that orders can be placed in seconds. Real-time order tracking is available. Estimated delivery times are provided. Integrated digital wallets, such as Apple Pay and Google Pay, enhance the experience further.
When the process is quick, customers are more likely to return. They are also less likely to switch to competitors.
A native app with loyalty features keeps your customers engaged long after their first purchase. Offer points for every order, tiered rewards for frequent buyers, and referral bonuses for sharing your app with friends.
Visual progress bars and in-app wallets motivate users to order more often and track their perks easily.
Push notifications are one of the biggest advantages of having your own native app. They let you reach customers instantly with personalized promotions, reward reminders, and time-sensitive offers like “Free delivery this weekend” or “Double points today.”
Smart campaign tools can automate these messages. They do this based on order frequency, favorite dishes, or inactivity. This ensures your restaurant stays top-of-mind. It also prevents spamming users.
Your menu is the heart of your brand, and your app should reflect that. With a native app, you have complete control over item descriptions, pricing, add-ons, and daily specials.
You can update your menu anytime. Highlight seasonal dishes. Adjust delivery fees. You won't have to wait for third-party approvals.
This flexibility protects your profit margins. It also helps you respond quickly to customer preferences. Additionally, it allows you to adapt to market changes.
A successful native app has a direct connection with your restaurant’s backend systems. This allows for seamless integration and efficient operations. Orders flow automatically to the kitchen through POS (Point of Sale) and KDS (Kitchen Display System) integration.
There is no manual entry. This eliminates errors. This real-time syncing improves speed. It also enhances accuracy. Additionally, it boosts staff efficiency, especially during rush hours.
It also ensures that loyalty points update instantly. Order history updates immediately as well. Payments are processed across all systems without delay.
Your native app should allow customers to rate their experience. It should also enable them to share feedback immediately after delivery. Automated review prompts are useful. AI-assisted responses can enhance communication.
Follow-up offers, such as “Thanks for your review. Enjoy 10% off next time,” help maintain a strong reputation. They also assist in resolving issues quickly. These insights guide menu improvements. They also help with service refinements over time.
When your native app combines these six features, it transforms into something significant. These features include smooth ordering and real-time integration.
It becomes much more than just a convenience tool. Your restaurant’s most powerful engine is loyalty. It also drives data and long-term growth.
A reliable native app must prioritize convenience. It must also prioritize trust. Today’s diners have certain expectations. They want fast payment options. They also seek secure and flexible methods. Your app should provide all of these features.
Integrate multiple payment methods such as credit/debit cards, Apple Pay, Google Pay, and digital wallets, so customers can pay the way they prefer.
Behind the scenes, the app should follow PCI-DSS compliance standards to protect cardholder data and use SSL encryption and tokenization for secure transactions.
Fraud detection tools, refund handling, and tipping options should all function smoothly within the app.
By maintaining strict data privacy and compliance with regional regulations (like PIPEDA in Canada or GDPR internationally), your restaurant builds customer confidence and avoids financial or legal risks.
The best native apps are not just functional. They are also inclusive. Additionally, they are fast and easy to navigate for every user.
Your restaurant’s app should be accessible to all customers, including those using assistive technologies. Follow WCAG (Web Content Accessibility Guidelines) to ensure text readability, color contrast, and voiceover support.
These features make your app more than a convenience tool. It's the heart of your digital customer experience. Great apps need powerful security and performance as well as features. Check out how payments, compliance, and accessibility connect it all.
Must Read: Kitchen Staff Responsibilities, Job Description, & Skills

Whether you’re a single-location restaurant, a multi-brand chain, or a ghost kitchen, iOrders.ca helps you take back control of your customer experience and profits.
iOrders.ca gives restaurants their own iOS and Android mobile app with their logo, colors, and menu. Customers download your app, not a marketplace's, and experience your restaurant from order to delivery. You stay in the spotlight while iOrders.ca handles the technology.
With iOrders.ca, you eliminate high marketplace commissions that cut into profits. All orders placed through your app or website are commission-free, allowing you to set menu prices, delivery fees, and promotions on your own terms.
By keeping direct ownership of your ordering channels, you strengthen brand loyalty and protect your margins.
Your app connects to your POS and KDS via iOrders.ca. Every order syncs to your POS. No manual entry or missed tickets.
This integration streamlines kitchen operations, speeds prep, and ensures order accuracy during busy hours.
Delivery as a service is offered by iOrders.ca through DoorDash Drive, Uber Direct, and other logistics networks.
Paying a flat fee per delivery instead of a percentage of order value keeps revenue in-house and uses reliable couriers. Restaurants can use their own delivery staff for full last-mile logistics flexibility.
iOrders.ca makes it simple to design and automate loyalty programs directly within your app. Reward customers for their spend, referrals, or frequency with points, tiers, or cashback-style incentives.
Every reward is automatically tracked and redeemed within the app, giving guests a smooth experience and your restaurant an effortless retention engine.
Act on customer data. IOrders.ca automates engagement with Smart Campaigns' personalized push notifications, birthday rewards, reactivation offers, and time-based promotions. Target guests by favorite dishes, order frequency, or inactivity to boost repeat sales without effort.
iOrders.ca manages orders, deliveries, loyalty programs, and analytics from one dashboard.
You can track repeat order rate, AOV, reward redemption, and CLV in real time. This data-driven visibility helps restaurants make better pricing, promotion, and inventory decisions.
Every iOrders.ca app is PCI-DSS compliant, supports Apple Pay, Google Pay, and major credit/debit cards, and uses SSL encryption and tokenization to protect transactions.
Fraud prevention tools and secure refund handling ensure peace of mind for both you and your customers. Compliance with PIPEDA (Canada) and GDPR standards keeps customer data safe and private.
The iOrders.ca AI-powered review engine analyzes customer reviews to identify satisfaction trends and areas for improvement.
The system can suggest professional, brand-aligned responses to feedback, helping you maintain a proactive and trustworthy online reputation.
All iOrders.ca native apps follow WCAG accessibility standards and are fast, accessible, and user-friendly.
They load quickly, work offline, and perform consistently across iOS and Android devices, ensuring a smooth, reliable ordering experience for all customers.
Start living in 3–4 weeks with iOrders.ca. From branding and menu import to payment integration and staff training, the team supports the setup process.
After launch, you get technical support and updates to keep your app current with your business.
No longer just a digital upgrade, a native app is a strategic advantage that keeps your restaurant connected, profitable, and top of mind for every customer.
Instead of competing for visibility on crowded third-party platforms, your restaurant can offer a direct, seamless, and memorable ordering journey.
If your goal is to increase repeat orders, protect your margins, and own your customer relationships, it’s time to make the switch.
Book a demo with iOrders.ca and see how easy it is to grow with your own native app.
1. What is a native app, and how is it different from web or third-party ordering?
Native apps are designed for iOS and Android. Instead of a website or third-party marketplace, it's installed on your customers' phones, giving you full branding, data, and customer experience control. It has faster performance, push notifications, and offline access, unlike web-based systems.
2. Why should restaurants invest in a native app for online ordering?
Native apps help restaurants boost repeat orders, cut third-party commissions, and build brand loyalty through direct engagement. Reordering, earning rewards, and receiving personalized promotions are easy in your restaurant's branded ecosystem.
3. How does iOrders.ca help restaurants launch a native app quickly?
The white-label native app from iOrders.ca integrates with online ordering, POS, delivery, and loyalty systems. Fully managed, secure, and performance-optimized branded apps can launch in 3–4 weeks for restaurants.
4. Can I integrate my existing POS and payment systems with iOrders.ca?
Yes. iOrders.ca acts as the technology layer between your ordering app and POS. All orders automatically sync with your POS and kitchen display system, eliminating manual entry. It also supports major payment gateways, Apple Pay, Google Pay, and credit/debit cards.
5. How does delivery work through iOrders.ca?
For delivery, iOrders.ca connects your native app with reliable third-party logistics partners like DoorDash Drive and Uber Direct. A flat delivery fee, not a percentage of the order value, ensures predictable costs and higher profit margins for restaurants. Or, use your own in-house drivers.
6. Does iOrders.ca support loyalty and reward programs?
Absolutely. iOrders.ca includes a built-in loyalty system that tracks every delivery or pickup order automatically. You can set up points, tiers, and referral rewards, keeping customers engaged and coming back for more.